I'm obsessed with freedom.
Not the Instagram kind with a laptop on the beach.
The kind where you can turn off your phone for three days and know that when you turn it back on, everything is still running.
The kind where you make decisions without the knot in your stomach.
The kind where you don't wake up at 3 AM wondering if that project is about to blow up.
The kind where you're not the only one who knows how everything works.
Let me tell you a story.
A few years ago I was on a beach in Isla Mujeres, Mexico.
A guy walks up. Sunglasses. Cap pulled low.
He says: "Sorry to bother you. I'm the Señor Yo Resuelvo."
He hands me a business card. Very classy. Just says: "Señor Yo Resuelvo" and a WhatsApp number.
I ask: "And what do you solve?"
He replies: "Whatever. Anything. Anytime. You send me a message, I solve."
Two hours later, he had sold us ice, drinks, boat trips, and even rented us a jet ski.
That guy solved EVERYTHING.
That day I understood something.
People don't want promises. Or theories. Or PowerPoints that rot in a Drive folder.
People want to live in peace.
And for that, they need someone who solves. Someone who takes your problem and gives you back your peace of mind.
I do the same. But for your business.
You have employees? Great. Living with the fear that if Maria leaves, half of what the company knows walks out the door? That's not freedom.
You have a leadership team? Cool. But everything still goes through you anyway? That's not leading, that's being held hostage.
You have a clear strategy? Awesome. But nobody knows how to execute it without asking you every little thing? Then you don't have a strategy, you have a PowerPoint.
That's what I write about every day.
How to build real freedom when you already have the business.
Every day I send an email with one idea for people who lead.
For people who decide. Not for people who comment.
For people who already have the business and want it to run without depending on them for every single thing.
Sign up here:
Every day I'm going to try to sell you something.
And I'll do it so directly that if you pay attention to how I do it, not just what I write but how I write it, you'll learn more about making things happen than in any MBA.
It's not for everyone.
If you're looking for cheap motivation to feel good without changing anything, this isn't it.
If you prefer consensus over action, this isn't it.
If it bothers you when someone challenges your ideas, this isn't it.
If it annoys you when someone tries to sell you something, this isn't it.
There are people who aren't where they want to be and live at peace with it.
I don't write for them.